One of the major challenges faced by data leaders today is the daunting task of collecting and transforming raw data into analytics-ready data. Moreover, the increasing volume and variety of data, along with the need to manage both cloud-based and on-premises data, makes this an increasingly complex and expensive undertaking. Additionally, data leaders are faced […]
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Assessing data literacy in companies, sales teams
In my first article in this series, I established the critical importance for every sales leader to have effective sales reporting, analytics and eventually advanced analytics. In this article, I will firstly explore building data culture and literacy, and what benefits can be gained by a more data-driven decision-making approach. This relates to the fact that […]
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